- Motorola Droid Razr Maxx- that doesn't roll off the tongue too well does it. How it anyone supposed to remember all that?
- Quiznos- Besides being sued by thousands of franchisees, they had a disgusting marketing creature called a sponge-monkey. Probably not the smartest creature to feature while dealing with food.
- Sony's Synergy Campaign- I don't understand why you can't watch a Sony streamed movie on a non-Sony television. I'm pretty sure there is no synergy between the consumer electronics businesses and movie.
- Sprint's Unlimited Data Plan- CEO Dan Hesse was losing subscribers rapidly due to the awful service. Well that and $3 billion dollars. However, Sprint now offers "unlimited data service" which took an estimated $4,000 to film each commercial.
- Research in Motion- The CEO finally took the hint and changed the name to Panasonic. I wouldn't buy their products when they are promoting the fact they have to do more research.
Sunday, October 25, 2015
David Packard once said, "Marketing is too important to be left to the marketing department." This comment shows how crucial marketing is to a company. There have been many epic screw ups all over the world and here are the top 5 companies that continue to come out with insanely bad marketing tactics.
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